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How To Prepare Your Business For Sale and Get Top Dollar

The marketplace is starting to look more promising for small business owners that are looking to sell their businesses. BizBuySell.com reported that annual small business transactions ascended to record highs in 2017, exceeding previous highs set in...
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What Is A Buyer Persona And Why Is It Important?

If you have done any research lately about using the internet to develop leads for your business, you may have heard about inbound marketing. Inbound...

What The New Facebook Algorithm Change Means For Your Small Business

There are a few things in life that are certain……….. death, taxes and a Facebook algorithm change. Earlier this month the social media giant...

Is Twitter Still Relevant as a Social Media Network?

Is Twitter still relevant as a useful social media tool? Is the party over? Has Twitter become a one-way conversation with everyone talking and no...

Success Strategies for 2018
It’s a new year...2018! And, January is the month that businesses like to clean the slate and start fresh. What happened last year is old news....

22 Basic Marketing Strategies Every Business Owner Must Know

“Because the purpose of business is to create a customer, the business enterprise has two–and only two–basic functions: marketing and innovation....

How to Develop a Marketing Plan That Will Add Value to Your Business

Studies show that companies with a marketing plan in place are more likely to be successful in their marketing efforts. One study showed that...

Should You Ask For A Marketing Guarantee?

In a recent discussion with a potential client, the issue about whether “we provide a marketing guarantee that we would make him money” was raised....

How To Select The Right Hashtag For Your Social Media Campaign

How to Use Facebook Insights to Optimize Social Media Posts

In today’s digital age, Facebook has become one of the biggest social media networks that businesses use to market their products and services.