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Marketing Blog

Bill Walls

Bill is the CEO and Founder of InTouch Marketing. Bill drives the vision and direction of InTouch except when England's playing in a soccer tournament, because everything stops!

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Web Developer or Marketing Agency- Who is Better to Create My Website?

Is your current website outdated, underperforming, or not have the functionality that you need to hit your marketing goals? Then it’s time to create a new one. In fact, experts recommend that you update your website design every few years to stay on...

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Understanding Inbound vs Outbound Marketing

Marketing today can be like a minefield. With countless articles about the different strategies and platforms, finding the techniques that will work...

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What Are KPIs and Why Do I Need Them?

How does a small business owner really know how well they are performing in various areas of their business? What criteria do they use to figure this...

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What You Should Look For In Web Design Services

You need to have your website redone. But you are not sure what to look for in a web design company. You start searching online and you see that...

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How To Prepare Your Business For Sale and Get Top Dollar

The marketplace is starting to look more promising for small business owners that are looking to sell their businesses. BizBuySell.com reported that...

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What Is A Buyer Persona And Why Is It Important?

If you have done any research lately about using the internet to develop leads for your business, you may have heard about inbound marketing. Inbound...

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How to Develop a Marketing Plan That Will Add Value to Your Business

Studies show that companies with a marketing plan in place are more likely to be successful in their marketing efforts. One study showed that...

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Should You Ask For A Marketing Guarantee?

In a recent discussion with a potential client, the issue about whether “we provide a marketing guarantee that we would make him money” was raised....

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Is Your Marketing Company More Invested In Your Success Or Your Money?

I know what you're thinking, “they had better be interested in my success, since I’m paying good money for their services.” But let’s back the bus up...

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